Blue Cross and Blue Shield of Minnesota is the state's oldest and largest not-for-profit health insurer, serving some 2.7 million members, including employees for General Mills and Northwest Airlines. The company's insurance plans include traditional indemnity coverage, HMOs (Blue Plus and Preferred Gold), PPOs (Aware), and major medical plans. Blue Cross Blue Shield of Minnesota also offers Medicare Advantage PPOs and other products aimed at seniors. Dental coverage is provided through a partnership with Delta Dental. Additionally, its health support programs offer disease management assistance for those with chronic conditions, as well as health improvement programs such as fitness center discounts.
Blue Cross and Blue Shield of Minnesota is an independent licensee of the Blue Cross and Blue Shield Association. Affiliated companies provide life insurance, third-party administrative services, and health care management services.
The company has seven office in Minnesota, five in Eagan, and one each in Duluth and Rochester.
Blue Cross and Blue Shield of Minnesota's revenues grew by 2% in 2011, net income decreased by 26%.
Blue Cross and Blue Shield of Minnesota has been investing in health improvement initiatives in order to reduce unhealthy behaviors (smoking, obesity) among its members. The ultimate goal is to lower medical costs over the long term. It is also working to improve its information technology systems as another way to improve cost efficiencies.
In 2012 the company teamed up with Allina Health to offer a new health coverage option for large employers which pairs the most comprehensive health care system in the Twin Cities region with the state's largest health plan. The new option, called Blue Choic featuring the Allina Health Network, represents an expansion of choices available through Blue Choice, the defined contribution solution from Blue Cross.
As with many health plan operators, the firm's consumer-directed plans constitute one of its fastest-growing product lines. Its Options Blue offering combines a high-deductible plan with a health savings account (HSA) and an array of decision support tools for members. The company is also adding enrollees to its Simply Blue individual plans and its Medicare Advantage PPO.
Blue Cross and Blue Shield of Minnesota was chartered in 1933 as Minnesota's first and only nonprofit health plan.
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