Sony Electronics wants its customers plugged into the latest technology and entertainment. The company is the largest unit of Sony Corporation of America, the holding company for Sony Corporation's US-based electronics and entertainment businesses. Sony Corporation of America's consumer electronics unit makes and markets products to tap into Sony's music, films, games, and other businesses. The electronics arm sells PCs (the Sony VAIO) and their peripherals, as well as TVs, VCRs, DVD and MP3 players, digital cameras, camcorders, CD players, and car audio items. The company's also a retailer and operates about 40 Sony Style retail shops in the US, mostly in California, Texas, and Florida.