S.C. Johnson & Son has helped to make the flyswatter a thing of the past with its pest control in a can. It's one of the world's largest makers of consumer chemical products, boasting big brands such as Raid, OFF!, Glade, Mr. Muscle, Pledge, Drano, fantastik, Scrubbing Bubbles, Shout, Vanish, Windex, and Ziploc, among others. Founded in 1886, S.C. Johnson sells its products in 70-plus countries. The founder's great-grandson and once one of the nation's richest men, Samuel Johnson, died in 2004. His immediate family, including descendants of his daughter, still own the company.
Operations
S.C. Johnson focuses on serving several categories, such as cleaning, home fragrance, pest control, storage, shoe care, and auto care. Its bulging portfolio of brands includes Pledge, Duck, Mr. Muscle, Windex, Scrubbing Bubbles, SC Johnson's Glade, Oust, Raid, OFF!, Baygon, Autan, ALLOUT, Ziploc, Saran, Kiwi, Tana, Bama, and Grand Prix.
Geographic Reach
The company operates its business in more than 70 countries, including Africa, Asia, Australia, New Zealand, Europe, North America, and Latin America. Nearly two-thirds of its locations are in Europe and Asia.
Strategy
Many of S.C. Johnson's products have been and remain top sellers in their markets. To keep them fresh, the company regularly rolls out updated products and those that help the company compete in new niches, such as its Ziploc Brand Compostable Bags, which debuted in 2013. Competing with products made by natural products giant Seventh Generation, the bags help to reduce landfill waste while also providing food freshness and convenience.