Ricoh Americas represents Japan's Ricoh Company in Central America, North America, and South America. The unit markets, sells, and supports printers, copiers, fax machines, multifunction devices, optical media, Ethernet adaptors, and related parts and supplies. Its imaging systems include color, black and white, and wide-format models. Ricoh also provides document and network management software, as well as services such as business process automation, document management, mobile printing from smartphones and other devices, and cost-reduction. Its operations encompass the Lanier and Savin brands.
Ricoh Americas is also the parent of Ricoh Canada.
Parent company Ricoh's corporate headquarters are located in Tokyo, Japan. Ricoh Americas has operations in the US, Latin America, and Canada. The Americas region represents about a quarter of Ricoh's worldwide sales.
Sales and Marketing
Ricoh Americas sells its products directly or through its network of authorized dealers.
The company has used various partnerships and joint ventures to grow its business. In 2014 it teamed up with health care software maker InterSystems for a new service that uses a Ricoh camera to take a picture of a patient's injury for their electronic health record.
Mergers and Acquisitions
Ricoh sees the most potential in offering services, not just selling office equipment to businesses. In early 2014 parent Ricoh bought mindSHIFT Technologies to expand its managed services offering. mindSHIFT provides IT Services to more than 6,900 small and mid-sized businesses in the US.
In 2016 the company released the MH5220, an industrial inkjet printhead designed for a wide range of printing applications such as labels, packaging, and wide format graphics.