Crestron Electronics doesn't mind if its customers have control issues. The company provides hardware and software used to control and automate environmental systems (HVAC, lighting, and window coverings), audio and video systems, as well as computer networks, and security systems. Its products include amplifiers, controllers, management software, remotes, touch panels, tuners, cabling, and cabinet enclosures. It markets to consumers, as well as businesses, government agencies, hospitals, and schools; the company's commercial customers include airports, hotels and casinos, museums, restaurants, and retailers. Crestron, which has more than 90 offices worldwide, is owned by the founding Feldstein family.
Crestron does most of its own manufacturing at two plants in New Jersey. It has an integrated partnership program which encourages other manufacturers to make products that will operate seamlessly with Crestron control systems. Its partners come from diverse industries, making everything from audio and video equipment to HVAC systems, lighting, draperies, and spas. Some of the company's partners include Armstrong World Industries, Audio-Technica, Barco, Belkin, Bosch Security, Bose, CANON U.S.A., Honeywell, Panasonic, and TiVo, among many others.
The company has support offices throughout the US, Canada, Europe, Israel, Asia, Latin America, and Australia.
Sales and Marketing
Crestron offers integration software that allows its residential products to be controlled with an Apple iPhone or Macintosh computer. Users can also connect their iPod media players to home networks to play music, movies, and other content from their iTunes libraries. Markets served include Broadcast, Corporate Enterprise, Cultural and Event Centers, Education, Government, Healthcare, Hospitality and Retail, Houses of Worship, and Luxury Transportation.
Looking to expand its residential offerings Crestron opened a research and testing lab for the home market at its headquarters location in New Jersey. The center includes several "homes" outfitted with Crestron technologies to help engineers understand consumers' behavior and to test equipment thoroughly.
Creston has emphasized geographic expansion of the past several years. In 2016 the company opened a customer center in South Africa. That was preceded in 2015 by new offices in Australia and New Zealand and in 2014 by an office in Dubai
The company uses partnerships to reach new customers. In 2014 it teamed up with the Custom Electronic Design and Installation Association make 4K Ultra HD implementation easier, more intuitive and more profitable for home technology professionals and third party manufacturers.
It also expanded an existing partnership with Polycom to market and resell the Crestron RL (video) system through its IT-centric channel.