About Belkin International, Inc.

Got a gadget? Well, Belkin's got a product to cover it, connect it or charge it. The company makes a variety of products for mobile devices made by Apple, Samsung, and LG as well as eReaders, laptops, netbooks, and TVs. A leading manufacturer of Universal Serial Bus (USB) devices, such as networking hubs, Belkin also provides media player accessories, surge protectors, and battery backups. Belkin owns router maker Linksys and WeMo, a maker of smart home devices. For commercial and government customers, Belkin provides security, infrastructure, and server-room products that include Keyboard-Video-Mouse (KVM) switches, rackmount consoles, and converters and adapters. In 2018 Belkin agreed to be bought by Foxconn for about $866 million.

Change in Company Type

Foxconn Technology Group's FIT Hon Teng unit agreed to buy Belkin for $866 million. The deal would extend FIT's product line to include Belkin's Linksys routers and Wemo smart home devices, as well as the company's mobile phone accessories such as chargers and cables. FIT is the interconnect group of Foxconn, the Taiwan-based contract manufacturer known as the assembler of Apple's iPhones and other electronics. Belkin believes it can use FIT resources and leverage its manufacturing capabilities to increase sales and expand its line of products.

Geographic Reach

California-based Belkin operates in more than two dozen countries around the world.

Sales and Marketing

Belkin's products are available via online and brick-and-mortar retailers such as Amazon, Newegg, Best Buy, Staples, and Target. The company also works with Dell, CDW, Graybar, Ingram Micro, as well as distributors such as Anixter, Graybar, and Brightstar.

Strategy

From covers and cables, Belkin has expanded to sell connections with its Linksys and WeMo brands. The WeMo smart home devices have benefited from the wave of digital assistants from Google and Amazon that have taken up residence in households. Consumers can control home functions by speaking to WeMo devices through the digital assistants.

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Belkin International, Inc.

12045 E Waterfront Dr
Playa Vista, CA 90094-2999
Phone: 1 (310) 751-5100
Fax: 1 (310) 898-1111

Stats

  • Employer Type: Private
  • CEO: Chet Pipkin
  • Chief Information Officer: Lance Ralls
  • Global Director of Procurement: John Supino
  • Employees: 1,300

Major Office Locations

  • Playa Vista, CA

Other Locations

  • Irvine, CA