CBS INTERACTIVE INC.

This business has its eye on the Internet. CBS Interactive oversees the online operations of media giant CBS Corporation, including such websites as CBS.com, CBSNews.com, GameSpot.com, and TV.com.  CBS.com hosts CBS Video, a broadband channel that streams CBS Broadcasting content and also features original series created for the Web.  CBS Interactive also operates CBSSports.com, a leading sports information site, and the technology-focused online content provider CNET Networks. In addition, the company provides business information through CBS Business Network, which includes BNET.com and CBS MoneyWatch.com.

Geographic Reach

CBS Interactive operates in the US, Asia, and Europe.

Operations

CBS Interactive operates as part of its parent company's Entertainment segment, which also includes CBS Television and CBS Films. (CBS Entertainment is the largest operating segment; other CBS segments are devoted to Cable, Publishing, Local Broadcasting, and Outdoor Advertising.) Most of the Interactive unit's revenue comes from advertising and sponsorship sales. The business also receives fees from search and commerce partners, licensing, subscriptions, and e-commerce. 

Sales and Marketing

All total, CBS Interactive's brands reach approximately 280 million unique monthly visitors each month.

Strategy

The company has a history of using acquisitions to gain leaders for its digital operations.

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CBS INTERACTIVE INC.


1630 Lyndon Farm Ct #200
Louisville, KY 40223-4086
Phone: 1 (502) 992-8000
Fax: 1 (502) 9928001
www.techrepublic.com

STATS


  • Employer Type: Unknown
  • Ceo: Tom Cottingham
  • Chief Technology Officer: Scott Robinson
  • Svp Career Mkts And Svcs: Ted Smith

Major Office Locations

  • Louisville, KY

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