VOLKSWAGEN GROUP OF AMERICA, INC.

Volkswagen Group of America is the US sales arm of Volkswagen AG (VW), Europe's largest automaker. The company sells Volkswagen and AUDI cars through about 950 dealerships in the US. Volkswagen Group of America also handles other VW brands, including Bentley, Bugatti, Routan, Tiguan, and Lamborghini, in North America. In addition, it offers leasing and financing through its subsidiary VW Credit (VCI). Volkswagen of America operates research and development facilities in Arizona, California, and New Jersey. Volkswagen founded the division in the US in 1955.

Geographic Reach

Volkswagen Group of America operates through 20 locations and almost 12 regional dealer support offices.

Operations

With its share of the US market waning, VW has decided to court American drivers with a host of new models. VW has introduced four new vehicles for the US market: a convertible (EOS), a small SUV (Tiguan), a minivan (Routan), and a large luxury coupe (CC). The Routan is built through a partnership with Chrysler and shares a platform with the next-generation Dodge and Chrysler minivans.

Matching engineering with styling, Volkswagen Group of America's research and development facilities are focused on developing technologies for synthetic fuels, natural gas, hybrid, and electric vehicles, as well as safety features including lane change assist, blind spot protection, adaptive headlights, and adaptive cruise control. The company has post-production and parts distribution facilities across the US.

Strategy

Volkswagen AG recognizes that its US operations are crucial to its global goals. Volkswagen of America's parent company ponied up $4 billion for investment in its US operations. Of that amount, $1 billion went toward the construction of a new manufacturing plant in Tennessee that opened in 2011. The facility has a capacity to produce 150,000 vehicles per year. Volkswagen AG's ultimate goal is to reach one million car sales (VW and Audi) by 2018.

In 2013 Volkswagen Group of America opened a new plant in Silao, Mexico to supply other plants with engines,

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VOLKSWAGEN GROUP OF AMERICA, INC.


2200 Ferdinand Porsche Dr
Herndon, VA 20171-5884
Phone: 1 (703) 364-7000
www.volkswagengroupamerica.com

STATS


  • Employer Type: Subsidiary
  • President, CEO: Jonathan Browning
  • President, CEO: Jonathan Browning
  • Chief Operating Officer: Christophe Georges

Major Office Locations

  • Herndon, VA

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