Ogilvy & Mather Worldwide does advertising by the book. Founded by ad pioneer David Ogilvy (author of Ogilvy on Advertising), the firm is one of the world's leading creative agency networks, providing advertising campaign development and management, brand development, public relations, and strategic planning services to clients. Ogilvy & Mather offers specialized communications and relationship marketing services through OgilvyOne; its Ogilvy CommonHealth Worldwide unit offers services targeted for global clients in the health care industry. The company is one of the primary agency subsidiaries of UK-based WPP Group.
Ogilvy & Mather operates through more than 450 offices in some 120 countries around the world.
Sales and Marketing
While Ogilvy & Mather is noted for its creative work, the firm prides itself on being able to promote brands through a variety of communication channels and has focused on winning additional assignments from existing clients.
Clients have included American Express, IBM, and Cisco.
Ogilvy & Mather has been expanding in emerging markets through acquisitions in Brazil and China. Otherwise the company is focused on digital/mobile/e-commerce.
The company was founded in 1948.
▲ Show Less▼ Show Full Description