This company helps some famous brands lasso new customers with compelling ads. Carmichael Lynch is an advertising agency offering creative development and campaign management services for both national and regional marketing efforts. The firm also provides public relations and corporate communications services through its Carmichael Lynch Spong consultancy. In addition, Carmichael Lynch's creative design unit, The Thorburn Group (formerly Carmichael Lynch Thorburn), offers services for brand identity and interactive marketing efforts. The agency is part of global advertising and marketing services conglomerate Interpublic Group.
Carmichael Lynch has served an impressive roster of iconic brand names, including Gibson Guitars, Harley-Davidson, Peterbilt, and Porsche.
In April 2009, former CEO John Colasanti resigned to pursue "brand marketing opportunities" outside of Carmichael Lynch. Several months later, president and chief creative officer Mike Lescarbeau replaced him. Lescarbeau has been with Carmichael Lynch since 2007, joining from rival Ogilvy & Mather.
Jack Carmichael and Lee Lynch started the firm in 1969; it was acquired by Interpublic Group in 1998.